Welcome to the Wild Rose

Let’s face it. For those of us with the life long addiction to sliding on snow, there is nothing like that fist snowfall of the year. Looking up to see that white blanket on the mountains can only bring forth dreams of days to come. Whether you dream of dropping your knee for a face shot in two feet of fresh, or dropping your buddy as you crank up a hill in V2, we have your gear.

You can now shop online for the latest Nordic Racing and Telemark/Alpine Touring gear. We stock top model skis and boots from Rossignol, Fischer, Salomon, K2, Atomic, Scarpa and Black Diamond.

Our Ski Tuning Center is world class: Simply stated, we have the tools and the knowledge to make your gear perform better. Visit our Ski Service page for a service menu and detailed information about how and why we do a better tune on your skis and boards.

As always, we have great winter clothing from Swix, Pearl Izumi, Mammut, Sierra Designs, Prana, Craft, Royal Robbins and others. Toko, Dominator and Swix wax and plus a great selection of tuning tools. Eyewear from Smith, Rudy Project, and Specialized.

New Bicycles will steadily appear throughout the winter.

Enjoy your Winter Fun!

702 Third Avenue in Salt Lake City
801 533-8671

Latest News

Annual Open House and Sale

November 18th, 2016

It’s back:

The band shoved in the corner by the closeout skis, the food, the drinks and of course the DEALS!

Sale runs Friday and Saturday 12/9 & 12/10

Party is Saturday 12/10 from 1:00 PM to 6:00

Toko Wax Clinic Tuesday 12/6 @ 6:00 PM

November 18th, 2016

General ski maintenance, selection and application of Toko waxes for best performance.  Presented by Barry Makarewicz.